About The FWCBD

The Fisherman’s Wharf Community Benefit District was founded in November of 2005 by the business and property owners of the San Francisco neighborhood. The district is funded through an annual assessment for 15 years from the property owners.  The association is also a 501(c)(3), which allows the organization to apply for federal, state and locally funded grants, as well as to seek out sponsorships from companies with a philanthropic division.  

In December of 2006, the Fisherman's Wharf CBD formed the port-side business based Community Benefit District . The Community Benefit District has also served as a catalyst for unification of Fisherman's Wharf constituents to support a positive change to their San Francisco neighborhood.  

The FWCBD has a 23 member board of directors who set the strategic plans and goals for the organziation who meet monthly on the 4th Tuesday.

FWCBD Mission

To preserve and enhance its vast San Francisco waterfront landscape and multi-cultural heritage, while integrating modern efficiencies to enrich the experience of visitors from both near and far through:

  • Market Research
  • Brand and Destination Marketing
  • Sidewalk Operations, Beautification and Order
  • Traffic and Urban Planning
  • Emergency Preparedness



Randall Scott
Executive Director

Laura Schaefer
Deputy Director


Mike Castro
Services Manager

Rachel Brown
Marketing & Communications Director

FWCBD Ambassador Services

Contracted with Block by Block

Paris Carthen,  Operations Manager

Paris Carthen, Operations Manager

Cameron Carr-Johnson ,  Team Lead

Cameron Carr-Johnson,
Team Lead

The following Board of Directors represent Wharf businesses from both the Land and Port-side Community Benefit Districts for the 2018-2019 fiscal year.  Click here for agendas and minutes.  


Aline Estournes, North Point Shopping Center

Sina Von Reitzenstein, PIER 39
(Vice President)

Brandy Marts, The Franciscan Restaurant

Al Casciato, Bovis Foods/The Gold Dust Lounge

Jeff Sears, Blazing Saddles
(Immediate Past President)

Rodney Fong, The Wax Museum

Gina Alioto-Biagi, F & A Alioto Properties Nunzio Corporation



David Berbey, Portco, Inc.
Amy Cacho, The Argonaut Hotel & Hotel Zoe Fisherman’s Wharf
John Cannizzaro, Cannizzaro Properties
Hagen Choi, Tower Tours
Christopher Christensen, B.A.L.M.A.
Tom Creedon, Scoma's Restaurant
Michael Cunningham, Holiday Inn Express
Jacqueline Douglas, Wacky Jacky Sport Fishing
Tom Escher, Red and White Fleet
Brian Huber, MapWest
Paul Miller, Boudin
Kathy Paver, PIER 39
Mike Petricca, Academy of Art University
Frank Rescino, The Lovely Martha Sport Fishing
Antone Sabella, Sabella Building


Lynn Cullivan, San Francisco Maritime National Historic Park
Jay Edwards, Port of San Francisco
Charles Hart, Maritime National Historic Park Association